First there was the
Skin Caviar Collection, then there was
Cellular Radiance Pure Gold Concentrate and now La Prairie introduces the crown jewel of their cult favorite collections with
Cellular Cream Platinum Rare. A revolutionary anti-aging cream, key ingredient pure platinum maintains an electrical balances in the epidermis, allowing the skin to function effectively and perform efficiently to obtain optimal electrolyte and fluid balance -- thus creating a lifted, firm and glowing appearance. Priced at $1,000 for 1.7 oz. Personally, I think I'd rather have a jar filled of 10 crisp $100 bills, but I guess anything is worth a try if you have the funds.