Have You Tried It? Living Proof No Frizz Shampoo/Conditioner

According to Living Proof, No Frizz Shampoo & Conditioner contains some super-scientific stuff like PolyfluoroEster, a breakthrough ingredient that allows for control over hair’s surface energy and roughness, prevents moisture fluctuations, and coats the cuticles to reduce the friction between fibers for smooth healthy-looking hair. 

So, have you tried it? Worth the $24 per bottle??